The Hellenic Industrial Property Organisation (OBI), in collaboration with the Municipality of Thessaloniki, organized a musical street event on the Pedestrian Street of Agia Sophia on Friday, September 6, from 18:30 to 20:30, as part of the Authenticities Program: “Thessaloniki, an Authentic City,” in the context of the 88th Thessaloniki International Fair.
Residents and visitors enjoyed live music by radio producer and DJ Andreas Nikakis, while at the specially designed Authenticity Thessaloniki stand, they were informed about the purchase of exclusively authentic products and received souvenir gifts, all on one of the busiest commercial streets in the city.
The Hellenic Industrial Property Organisation continues its collaboration with local entities to raise awareness among citizens and visitors on issues related to combating counterfeiting, promoting a culture of purchasing exclusively authentic products, supporting local entrepreneurship, and contributing to the protection of Intellectual Property.